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1 цель маркетинга
1) Advertising: marketing goal, marketing objective2) Business: marketing purpose -
2 целевой
1) ( являющийся объектом действия) target (attr)целево́й объе́кт — target, target object
целева́я гру́ппа — target group
2) ( предназначенный для определённой цели) special-purpose; targetedцелева́я програ́мма — target / special-purpose programme
целево́й креди́т — purpose loan
целево́е кредитова́ние — goal-oriented crediting
целево́й марке́тинг эк. — target(ed) marketing
целево́й сбор (налог, пошлина) — special(-purpose) charge / fee
целево́й сбор средств (в пользу рд.) — fund raising (for)
3) ( связанный с конечной целью) goal (attr), destination (attr)целево́й проду́кт — desired / end product
целева́я устано́вка — goal, aim
целево́е назначе́ние — designated purpose, designation
испо́льзование де́нежных средств не по целево́му назначе́нию — misuse of funds
целева́я фу́нкция — goal / objective function
целево́й докуме́нт информ. — destination document
целева́я гипо́теза мат. — goal hypothesis
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